1. Who is behind Jieyanow Atelier? How did your adventure into the stationery world begin?
Jieyanow
Atelier was founded by me and my sister, Vengyan with a flair of love for
stationery and a visionary of little things in life that matter.
In
the autumn days of 2018, I stumbled upon the beauty of wildflowers on
the road that we often look at and wondered how pretty they would be on
journal pages. I went on to capture the intricate beautiful detail of
them and the
In The Wild I rubber stamp set with Vengyan's handsewn
packaging pouch was born.
2. Can you tell us a little about your creative process? How does a new collection come to life?
Me
and my sister often find inspiration from daily life, songs or books. Each stroke and fine detail introduced goes
through layers of thoughts gradually to shape its character. Every bit
of it is designed with immense passion. For example, the handles of our rubber
stamps are made of solid wood which is ethically sourced in
Malaysia. The handles are cut by hand by my father and go through layers of sanding and
buffing, bringing you the imperfectly beautiful piece from Mother
Nature. Rubber stamps are then mounted by hand on the solid wood handle, and finished with a natural clear
coating. Each piece of creation will then be packaged beautifully.
3. What emotions do you try to inspire?
Jieyanow
Atelier curates timeless classic stationeries with intention and their
ability to convey messages. Each collection has a story to add spark to
journals and crafts, a sacred space for self-love and self-expression. Jieyanow
Atelier is also passionate about making beautiful product packaging with a
sustainable and environmentally friendly approach. Our commitment means
we are constantly working to improve the way we produce and package our
products with reusable and recyclable materials.
4. What is your favourite product you've created and why?
My
favourite product would be the In
The Wild I rubber stamp set where it all started. The set carries a lot of strength and courage for a start-up and has then flown to many countries across the globe. It
means the world to us.
---------------------------------------------------------------------------------------
See all of the available products
here.
This is the second post in the series of
journaling and stationery interviews. You can read the first interview
with Alice of @dustyrose_journal
here or keep browsing our
shop.
Thank you for being here and supporting a family business <3
Until next time,
Marianne
